![Three years of drinking water - or a t-shirt?](http://tulerie.com/cdn/shop/articles/water_1200x450_crop_center.jpg?v=1629992427)
Three years of drinking water - or a t-shirt?
Before we could even reach the sink we learned to conserve water. “Turn off the water while you brush your teeth” our parents remarked. As teenagers it was “Don’t let the shower water run” they lamented. And so we obliged, not because we believed we would run out of water but because we were kids and they told us to. Well now we’re adults and the scarier, meaner parent 'Day Zero' is here to tell us that running out of water is a real threat, and a current crisis for our South African friends in Cape Town.
Though the crisis has been postponed it is happening in the very near future (like before your next birthday party). This has made us reevaluate the ways we use water, and not just from a business perspective by supporting innovative eco friendly brands like Reformation, Re/Done, and G-Star but in our own small ways like our parents taught us. Refinery 29 could not have been more timely when they sent shockwaves through our body that it takes 2,720 LITERS of water to make ONE t-shirt. 2,720! That's three years of drinking water or one t-shirt. Which would you choose?
You may also enjoy
-
Top 4 Brands Everyone’s Renting This Summer
Our borrowers–or, shall I say, their wallets–have spoken, and they chose the four most sought-after brands this summer in the Tulerie closet. Summer is way more fun when you have...
-
Allison Bornstein’s “Cookie Theory” Will Help You Resist the Dupe
When a TikTok video of stylist Allison Bornstein’s “cookie theory” surfaced on my feed, it was like she peeked into my brain—finally, someone who understands the mixed emotions of shopping...
-
10 Must-Have Luxury Items for the Frequent Flier
No matter how often the airport sees me throughout the year, mastering the art of stress-free packing and smooth travel remains a work in progress. Although not all turbulence is...